German Food Corner

Twix

Twix - the double pleasure of biscuit and caramel

Chocolate, caramel and biscuit: The name Twix is ​​based on "Twin Sticks". In German-speaking countries, the bar was initially introduced as "Raider." The rebranding in 1991 with the German rhyme "Raider heißt jetzt Twix, sonst ändert sich nix" (means: "Raider is now called Twix, nothing else changes") was so successful that the slogan became a popular saying and is even quoted at weddings.

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